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Ikigai fruits enters the US market with luxury Japanese fruit

Ikigai Fruits, a retailer specializing in luxury Japanese fruit, has expanded its offerings to the United States, providing consumers with access to premium strawberries, oranges, and melons. These fruits, often regarded as the pinnacle of quality, embody the essence of Japanese luxury fruit culture, which values seasonality and the tradition of gift-giving during Ochūgen and Oseibo seasons.

For instance, Kotoka strawberries from Nara Prefecture are available starting at $89 for 500 grams, and the Pearl White strawberries are priced at $128 per pack. Additionally, a variety set of strawberries can cost up to $780, excluding shipping costs. Crown melons from Shizuoka Prefecture, priced at $128 each, are meticulously cared for through hand-pollination, watering, massaging, and polishing, before being packaged in a sophisticated gold-embossed black box.

The cultivation and packaging process of these fruits is designed to ensure the highest standards of taste and visual appeal, offering a luxury experience to those who value specialty products and the expertise behind them.

Source: foodandwine.com

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