Report encourages fruit consumption
Helm recently wrote an “Eat + Run” health blog for U.S. News & World Report. In “Get Over Your Fear of Fruit With These 10 Exotic Choices,” she examines the reasons people shy away from actually eating fruits, while seemingly obsessed with cold-pressed juices and smoothies.
Inspired by the Frieda’s Specialty Produce campaign, “Eat One Fruit A Day That Scares You,” Helm suggests trying new, exotic fruits, especially with children. She points to a study that proposes hands-on activities with fruits during playtime to encourage kids to try new things during meals.
“Maybe we all need some new inspiration to eat more fruit,” writes Helm.
The U.S. News & World Report post is the result of an effort by the New York Produce Show to solicit coverage of the produce industry in the mainstream press.
Click here to read the article.
For more information:
Hanna Kim
Frieda's Inc.
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