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Thursday was the trade fair day, the general opinion among stand holders and visitors was very positive. People spoke of the high quality visitors and interesting seminars.
Jim Prevor, President and Editor in Chief of Produce Business UK and also the driving force of the event, said that visitor numbers were up 50% on last year and came from more that 50 different countries to share ideas. "We had more seminars this year and we have also involved more universities from both the US and UK and there has been more official involvement. The show is seen as an international meeting place for the fruit and vegetable industry.
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This also saw a lot of return visitors and there was a lot more anticipation in the run up to the event. According to Tommy Leighton Managing Director of Phoenix Media UK, the concept is to have the right people attending the show to give the exhibitors real benefit from being there. "We have created a new platform for networking which did not exist before in the UK."