Rising demand, higher-yields and consumers opting for value-added products, are set to boost growth of the global mushroom market. The market is divided into into shiitake, button, and oyster mushrooms and categorized on the basis of storage method, into fresh, chilled, canned, frozen, and processed.
In a new report, Transparency Market Research (TMR) says the growing demand for organic products, growing power of supermarkets, and increasing health awareness among consumers are further driving the global mushroom market.
However, the short shelf life of mushrooms hampers the growth of the market.
Last year another report, ‘Mushroom Market by Type (Button, Shiitake, and Oyster), by Application (Fresh Mushrooms and Processed Mushrooms (Dried, Frozen, and Canned)), & by Region - Global Trends & Forecast to 2019’ showed that the global market for mushrooms was valued at $29 billion in 2013.
This market is projected to grow at a CAGR of 9.5% from 2014 to reach $50,034.12 million by 2019. Europe dominated the market in 2013, and is projected to be the fastest-growing market for mushrooms between 2014 and 2019, followed by the Asia-Pacific region.
The major dealers of this fleshy fungi used in a wide variety of foods and increasingly as an medicinal ingredient, are the Ecolink Baltic, Agro Dutch Industries Ltd, Kulkarni Farm Fresh, The Mushroom Company, Hughes Mushroom, Bonduelle, OKECHAMP S.A. and Monaghan Mushrooms
Mushrooms are extremely popular and consumed in large quantities in several Asia Pacific countries such as India, Japan, and China.
As a result, presently, Asia Pacific accounts for the largest share in the overall mushroom market in terms of consumption. Asia Pacific is followed by North America and Europe. On the basis of production and processing, Europe leads the global mushroom market.
Shiitake mushrooms are very popular in Japan. American production of shiitake has increased faster than any other specialty mushroom.
According to TMR until recently, worldwide production of shiitake was second only to the common button mushroom.
There are several species of oyster mushrooms that are widely cultivated internationally. Major production increases in China recently moved the oyster mushroom to second place in terms of worldwide production.
Source: busiweek.com