VentureFruit®, the commercialisation manager for the Hot Climate Partnership, has announced a significant milestone in the global expansion of the future-focused hot climate breeding program. VentureFruit® has appointed Andes New Varieties Administration Chile® (ANA Chile) as the ‘master licensee’ to develop hot climate apple and pear varieties with growers in South America, starting with Chile.
Morgan Rogers, VentureFruit’s General Manager, says ANA Chile was chosen to support and manage all South American development activities for the hot climate varietal program, due to their expertise in plant material, its protection, evaluation, promotion, commercial administration, control of plantations and surveillance of production.
Morgan Rogers, General Manager, VentureFruit: “Our goal is to make the new hot climate tolerant varieties developed by the Hot Climate Partnership available to growers across the globe. We are excited to have ANA Chile® join our global network of master licensees and look forward to working together to bring innovative apple and pear varieties to environments where it’s difficult for pipfruit to thrive due to climate conditions.”
For more information:
Kate James
VentureFruit
[email protected]