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GLOBAL MARKET OVERVIEW STRAWBERRIES

Job Board | Newly added vacancies

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South Texas growers await word on Mexico’s water deliveries

Demand inconsistent for Brazilian young ginger

A new packaging approach for leafy greens is being tested

Florida growers seek federal support after prolonged freeze

Strong growth and global advocacy reported at CPMA's annual meeting

U.S. citrus forecast lifts orange and lemon volumes

Texas reopens acreage reporting for specialty crop support

Onion Tech Alliance partnership delivers automated Washington facility

Jorge de Sousa, Abrafrutas:

Brazil aims to expand its presence in Asia while reinforcing its traditional markets

Sector | Vegetables

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New Street Corn Sides launches
The new green kabochas by Levantia Seed: Bombonera and Amamy

“Improved quality and adaptability for the pumpkin supply chain”
Max Marinello of the Engrosmarkt Zurich:

"Many top chefs in the region are German and specifically ask for products from their home regions"

China's garlic market faces oversupply and declining prices
Seasonal perishable products weekly update - 8 April:

U.S. produce markets see tight supply and higher prices

Morocco's tomato industry in post-storm turmoil

Egyptian garlic export campaign accelerates following Easter

Sector | Bananas

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Cameroon deploys trainees to strengthen plantain value chain
95% of India’s banana shipments stay closed for over a month

“Even after the ceasefire announcement, freight rates have gone up, not down”
Joe Manariti - Premier Fresh Australia

Diversity helps banana producer survive cyclone damage
Searching for genetic gold: How Yelloway and Chiquita are tackling a global threat

"We want to develop new varieties that diversify production and address those threats"

Belize banana output rises while citrus declines in Q4 2025

Belize banana exports reach US$7.8M in January 2026

Jamaican banana recovery under way as TR4 threat grows

Sector | Potatoes and Onions

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Rising prices in Brazil create opportunities for Argentine onions

Slow season for Egyptian onions

Canadian potato sector faces rising costs and export competition

Argentina launches new red bulb onion variety

New facility, technology and marketing behind 2026 Vidalia onion crop
National retail report - specialty crops:

Holiday demand boosts ads for potatoes, asparagus, and strawberries

Study links weather patterns to Colorado potato beetle outbreaks

Sector | Exotic/Tropical fruit & vegetables

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Derek Donkin – Subtrop

Mild, moist summer suits South African avocados to a tee
Carlos Leal, TropiFresh:

Colombian baby mango achieves a new milestone with its first maritime shipment to Europe

New class of avocado industry leaders graduates
Liarna White - Jolarna Family Trust

Good conditions lead to strong season for NZ kiwifruit grower

High fuel prices offer mangoes from Guatemala a competitive advantage

Other mango varieties are catching up with Alphonso’s demand and market presence

Brazil targets growth in avocado exports as supply tightens

Sector | Company news

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Advancing mango category innovation

Sun World International and Mission Produce announce collaboration

Capespan announces CEO change and leadership transition

New sales addition for Ippolito International
DCS Tramaco has just begun operating at the Port of Rijeka

New office in Croatia facilitates exports of fruit and vegetables to Central and Eastern Europe

BerryWorld UK appoints Paul Avery as managing director

Yuksel Seeds launches Yuksel Experience Showcase at Delphy Bleiswijk

Vireo Health announces acquisition of The Hawthorne Gardening Company

Sector | Greenhouse

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"Monitoring and control can be done from Korea"

Korean smart farm technology drives hydroponic strawberry production in Uzbekistan

Organic English seedless cucumber supply picking up

New tomato facility in Al Ain designed to grow 150,000 kg tomatoes annually

New shareholders for SweetPoint

Easter signifies the start of microgreens and edible flower seasons

New CEA greens products designed to stand out on Ontario store shelves
Taylor Farms acquires Equinox Growers

Largest mid-Atlantic commercial greenhouse acquired

Sector | Logistics

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World Container Index - 09 Apr:

World Container Index increased 1% to $2,309 per 40ft container

Global air freight disrupted as capacity tightens and rates rise

Egypt ends Suez Canal discount for large containerships

India's cold chain for fresh produce starts connecting the dots

“The Middle East crisis is not just testing produce, it's testing quality control too”

Freight rates rise as fuel supply and shipping routes tighten

Emergency fuel surcharge extended on Mediterranean and Black Sea routes

Sector | Machinery

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Norman Nieder-Heitmann – Gossamer:

"The constraint in most packhouses isn't people, it's flow"

"Growing interest in blueberry sorting machines is not random; it reflects global trends"
Boost your fruit processing capacity immediately

Complete sorting, weighing, and packaging line for frozen fruit

AGVs gain ground in the fresh produce sector: “It brings greater control to production”

Manufacturer expands automation range with three new machines
Avocado processing line from Apeel Sciences available at Industrial Auctions online auction

Keep fruit fresh for longer and process vegetables more efficiently

Robotic hand developed to handle fragile items such as fruit

Sector | General fresh produce

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Piet de Jager – Fresh Produce Exporters’ Forum (FPEF)

Figurehead of South Africa’s fruit exports
Farmers prosecuted for protests against scandal

Increasing number of Greek ruling party MPs probed over €1bn farm subsidies scandal

IFPA launches 2026 EU policy agenda

Peruvian produce exports reach US$904 million in January

Brazilian fruit exports grow 62% in volume over decade

Kaliningrad imports 12,000 tonnes of fruit and vegetables in 2026
Photo report: Frische Centrum Köln-Gremberghoven:

"We are now looking to the future with renewed confidence"

Sector | Management

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Oil prices fall after US-Iran's conditional two-week ceasefire agreement

U.S. budget proposes 20% cut to USDA spending

Texas establishes Mexican fruit fly quarantine in Zapata County

CBP seizes $17.7 million meth hidden in blackberry shipment

U.S. farmers face water shortfall as Mexico misses treaty targets

WTO talks stall as Brazil blocks e-commerce moratorium extension

California names March 31 Farmworkers Day

Sector | Miscellaneous

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Currency markets react to U.S.-Iran ceasefire uncertainty

Second-life batteries for irrigation in Yucatán

South African rand hits 3.5-year high

For sale: Poortcamp 10, De Lier

For lease: New distribution centre at Nieuw-Reijerwaard, Ridderkerk

Fresh produce honored on Syria's new currency

$336,560 awarded by USDA through Arkansas Department of Agriculture

Sector | Fruit

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Cherry-specific automation

Maf Roda extends its AI algorithms across its entire range of solutions for fruits and vegetables
Pedro Pablo Budinich, Green Agro:

Demand for green seedless grapes remains robust
Josh Parlane - Snazzy Fruit Company

Differentiation is the key for NZ apple innovator

The Moroccan watermelon season is about to begin

Eight new blueberry varieties produced and marketed by Onubafruit will remain protected until 2056
AZUD Premier Pot

Improving irrigation efficiency in potted blueberries

U.S. tomato prices rise due to tariffs and higher fuel costs

Sector | Herbs

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Aromatic and medicinal plants production in Morocco recovers from prolonged drought
Tom Amery - The Watercress Company:

"We are very proud that for the last 25 years we have not used any pesticides on our beds"

Demand jumps in 2026 for fresh herbs
Herb merchant Ahmed Bouklata on the current market situation:

"Year after year, we offer more cut herbs of Italian origin"

War, rain and flight cancellations disrupt basil supply to Europe

“Uzbek herbs take on Turkey and Egypt in EU markets”

Koppert Cress understands chefs' constant demand for new flavors and surprising products

Sector | Agenda

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Baldor BITE 2026 line up announced

Hort Connections 2026 to take place in Adelaide in June

Full program announced for Fresh Produce India
Key takeaways from ChangeNOW Paris and Chapter Zero by Fatiha Charrat, Delassus

Agriculture cannot escape its paradox: both responsible and exposed
We will be back Tuesday 7th of April

Happy Easter from the FreshPlaza team
Photo report of Fruit Attraction São Paulo

Fruit Attraction São Paulo reinforces its position as a major event in the fruit trade industry
Including the photo report

Fruit Attraction São Paulo trade fair ends with less activity, but positive results for Brazil

Sector | Citrus

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Pietro Buongiorno, president of the Rocca Imperiale Consortium of Member Lemon Producers:

"We expect the campaign to conclude early, by mid-May"

Suspension of Iranian exports to Gulf markets is an opportunity for Egyptian citrus
Climate challenges meet strong market demand

A closer look at the Tucumán lemon season

U.S. growers plant CRISPR citrus trees against greening
Nicolás Martínez, Agrocítricos del Valle:

Lower supply increases Tahiti lime prices on the international market
Week 14 Fruit Wholesale Market Report

Spanish oranges arrive earlier, while demand remains sluggish during the Qingming Festival

Mexican lime supply expected to see improvements

Sector | Organic

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How BioOrganic supports organic farmers in a risky, uncertain market

Climate change and retailer pressure squeeze European organic growers
Luciana Zamora of Zamora Citrus:

"Organic lemon supply falls short of European demand"

U.S. Northwest organic sector grows, but processing capacity lags

Ireland sees growth in organic vegetable sales

U.S. organic produce sales reach $22.7 billion in 2025
Long-term strategy outweighs short-term economics

Dutch sauerkraut producer converts entire cabbage cultivation to organic
Gerard Kenens, VerKen Bio Deli-Vers:

"Earlier start for Natyra due to higher volumes, but you do not leave a good apple unsold"

Sector | Health

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Flavonoid-rich foods associated with happiness in U.S. women

Scientists develop vitamin A-enriched tomato

Apple fiber helps fend off colon cancer and more

Moderate fruit and vegetable juice intake and its health effects

The consumption of superfoods continues to grow in France

New dietary guidelines reinforce essential role of fresh produce

Produce industry shows support of new Dietary Guidelines for Americans

Sector | IT

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Siddharth Jadhav - Polybee:

“We can tell growers exactly when to harvest for maximum in-spec yield"
Dr Sivam Krish - GoMicro AI

AI removing the "subjectivity tax" on the supply chain
"ULogs4A is more resistant to humidity and suited for long transits"

Newly launched data logger operates autonomously for up to 300 days without power

"We develop AI-based solutions for growers and nurseries"
BerryWorld live with QC app from FreshControl

“It took a next-level effort to incorporate all requirements into the inspection report”

Robotic apple harvesting

Indonesia advances digital agriculture with new farm-app deal

Sector | Innovations

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USDA's Agricultural Research Service (ARS) in Charleston, South Carolina

“From tissue culture to field trials, container farms allow us to control every step of plant development”
UAE FoodTech Challenge win

Akorn Technology readies for expansion in Africa and South Asia

Monitoring more than one million citrus trees with the help of AI

Pop Its snack cucumbers tap into demand for true bite-sized convenience

Fruit quality meters help manage harvest timing, lot segregation, and shelf-life performance

When efficiency in blueberry harvesting becomes a necessity

Custom LED gains ground as Italian nurseries push for efficiency

Sector | Processed fruit and vegetables

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New ZERO line meets consumer needs for food attributes
AFHORFRESH

The global geopolitical landscape has raised production costs for prepared fruits and vegetables by 5%
The SM2 pomegranate deseeder by PND (Italy)

Advanced technology for extracting arils and optimizing production space

"We're expanding our corn exports to new markets with new flavours in the pipeline"

Four new flavors for value-added salad lineup

Brazilian orange juice inventories rise 75.4% by end of 2025

Brazilian processor installs 30-ton-per-hour frozen potato line

Sector | Cooling

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Airclima expands in the fresh produce sector with refrigeration projects

"Cooling quality has a direct impact on product quality"
Cool Control expands to four cold stores with 12,000 pallet spaces in 30 years

"By offering a total package, we have grown with the foreign growers' organisations"

New 3,000-tonne freezing complex to be built in Ak-Suu, Kyrgyzstan

Year-round fruit supply in Australia depends on cold storage

“Bringing cold storage costs back to the levels of ten years ago is our principal aim”
Isolcell's vision for the future of fresh produce

"Controlled atmosphere, tailored ripening, and new global balances"

One Frio launches European cold storage platform after seven acquisitions

Sector | Food safety

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Canada recalls Freshprep cucumber dill salad over Listeria risk

U.S. cucumber Salmonella outbreaks hit 69 cases in 2025,

U.S. recalls peeled garlic over botulism risk in three states

U.S. Tops recalls peeled garlic over storage temperature issue

Mexico and U.S. strengthen food safety cooperation as trade grows
Update:

Canada recalls macadamia nut products over Salmonella risk

Canada recalls Dan-D nuts in over Salmonella risk

Sector | Nuts and dried fruits

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Australian macadamia program targets Asian markets

U.S. pecan receipts fall 35% to 23.45 million kg in February

U.S. pistachio sector faces heat, water, and market pressures

South African nut exports rise 13.3% as global demand grows

"Dried mangoes have a strong potential in the European market"
Noix Notenatelier explores opportunities in the Belgian market

"Nut market under pressure as consumers place growing emphasis on quality"

Vietnamese cashew exports disrupted by shipping constraints

Sector | Packaging and Labelling

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Brand refresh debuting at Viva Fresh Expo

Supply security drives packaging decisions in Egypt’s table grape export season

“With the right ecosystem, pomegranate aril exports become a more predictable proposition”

American Dream program expands in honor of America’s 250th anniversary

EU exempts wooden pallets from PPWR reuse requirements

EU to enforce new packaging rules from August 2026

Premium fruit range launched with new packaging concept

Sector | Retail

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Instacart: A leading provider of fresh produce is partnering with Instacart Business

Empire has entered into an agreement to acquire Mayrand Food Group
Flashfood is now available at all 100+ Kroger stores in the Mid-Atlantic Division

FreshCo is launching in Atlantic Canada
DC 7088 Mississauga named Walmart Canada’s Facility of the Year

Northeast Grocery customers can now use SNAP/EBT for DoorDash

Walmart invests in Mexico and expands its distribution centre in Chile
SpartanNash takes role as a hometown grocer seriously

Walmart is closing a fulfillment center in Worcester, Massachusetts

Food Lion Feeds’ annual Orange Bag campaign: More than 13mln meals
Oklahoma’s largest locally owned grocery chain closing 17 stores in 2026

Trader Joe’s announced plans for eight new stores

Sector | Global Market

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GLOBAL MARKET OVERVIEW LIMES

GLOBAL MARKET OVERVIEW BELL PEPPERS

GLOBAL MARKET OVERVIEW GINGER

GLOBAL MARKET OVERVIEW CUCUMBERS

GLOBAL MARKET OVERVIEW MANDARINS

GLOBAL MARKET OVERVIEW PEARS

GLOBAL MARKET OVERVIEW GRAPES

Sector | Climate

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Possible El Niño returns raise concerns in Ecuador

U.S. grower tests drone use for frost protection in orchards

Strawberry crop gains expected from California’s heat wave

Georgia growers relieved following last week’s cold temperatures
Ernst Slabbekoorn, Swift International:

"Reliable night frost protection high on the agenda after recent erratic weather"

North Carolina freeze risk for fruit crops in Henderson County

Catastrophic losses in greenhouses and crops in Souss-Massa, Morocco, plastic shortage

Sector | Cartoons

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Madhya Pradesh banana farmer protests low prices with half-naked vow

North Korean forest rangers fired for turning tree nurseries into vegetable gardens

TikTok-fueled fruit ice cream craze empties freezers across New Zealand

Cows wearing e-collars help boost potato yields in P.E.I. pilot project

Domino’s seeks Vatican forgiveness for pineapple pizza

Aomori’s ‘designer apples’ turn orchards into art

Fruity overdose: The bold new trend transforming perfumery

Sector | Rwanda

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Rwanda special (last part): Evergreen Holding

"With greenhouse conditions, we can produce strawberries all year round, even for export"
Rwanda special: Kinvest

Canadian capital, Rwandan fields: Building profitable farms with social impact
Rwanda special

Intercropping, outgrowers, and weekly flights: The operations model behind SOO Agro’s growth
Rwanda special: Kumwe Green Farms

"We have a lot to offer to European buyers"
Rwanda special: Virunga Biotech Limited

"We see a strong demand for chilies, ginger, and gherkins"
Rwanda special: Kotwidika

Promising trial for Valencia oranges
Rwanda special: Souk Farms

Rwanda advances steadily on the global fresh produce scene

Sector | Trade War

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New Zealand exporters assess U.S. tariff refunds after court ruling

U.S. court orders US$165bn tariff refunds as CBP develops CAPE system

Peruvian blueberry exporters have 180 days to claim US$ tariff refunds
Agexport, Guatemala

"Exports to the U.S. continue at 0% tariff after Supreme Court ruling"

Produce industry reacts to Supreme Court tariff ruling

South African agriculture welcomes possible 15% U.S. tariff cut

U.S. farmers divided after Supreme Court overturns Trump tariffs

Sector | Costa Rica

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Costa Rica special: Upala Agrícola

"Demand for crownless pineapple, which now accounts for 15% of our exports, still grows"
Costa Rica special: Grupo San Alberto, banana producer

“If you can't win on size, win on smarts”
Costa Rica special: CERyT

Costa Rican cassava exporters join forces to conquer the global market
Costa Rica special: Green Life

"Smaller than most, the Pococí papaya variety makes up for it in flavour"
Costa Rica special: Hacienda Ojo de Agua

Green on the outside, sweet on the inside: The art of balancing shelf life and flavor in pineapple
Costa Rica special: Melones del Sol

Costa Rican melons capitalise on the narrow trading window between Brazil and Spain
Costa Rica special: Manga Rica

Against the mango giants: How Costa Rica carves out a niche between Peru and Mexico