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The UK has seen a surge in popularity for jacket potatoes, driven by viral TikTok videos. Ben Newman, known as Spudman, has become a sensation, attracting visitors from around the world to his potato van in Tamworth. With millions of views on his videos, people queue for hours to try his famous spuds, boosting his sales to 1,500 potatoes daily. This trend highlights the power of social media in transforming simple food into a global phenomenon (Yahoo News) (Express.co.uk) (The Mirror).
