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Robust season for Holiday grape variety anticipated

Table grape grower and marketer Four Star Fruit looks forward to another strong Holiday® grape season. Recognized for its sweetness and late-season profile, the Holiday variety is a seedless variety identified by consumers nationwide. The summer heat wave will create challenges for some varieties, but Holiday is in the early stages of maturity, and the company is not seeing any roadblocks.

"We look forward to another great season with strong promotable volumes," said Jack Campbell, president of Four Star Fruit. "Our team is fully equipped and ready to collaborate with retail partners to deliver an exceptional eating experience, driving robust consumer demand this fall."

Campbell says this Holiday Grape season will have strong promotable volumes.

The company recently acquired the complete Holiday grape program from Agriculture Capital of Columbine Vineyards. Under the terms of the acquisition, Four Star Fruit has exclusive rights to all brands, trademarks, and DNA associated with the Holiday variety.

Holiday clamshells and bags are available upon request. Please contact a Four Star Fruit sales representative for more information.

For more information:
Four Star Fruit Inc.
Tel: +1 (661) 725-9621
[email protected]
https://www.fourstarfruit.com/

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