The highly complex logistical landscape of Asia makes the movement of fruits prone to disruptions. One of the main causes of disruptions being multiple links in the fresh fruit supply chain. Multiple handlings can lead to delays and affect the quality or freshness of your fruit. Being a highly temperature-sensitive commodity, fresh fruits stand the risk of spoiling in transit due to a fragmented cold chain.
The issue gets compounded by the fact that the growing demand for fresh fruits is placing a disproportionate strain on the existing fragmented cold chains. What's more, the available cold stores in the region are falling short on capacity and efficiency. The result: further deterioration of supply chain services and the resulting business losses.
Let your cold chain bear fruit
Only an end-to-end connected cold chain can retain the goodness of your fruits. This is where Maersk's integrated cold chain solutions make a big difference. Comprising ultramodern cold chain technologies and a growing network of strategically located cold stores, our cold chain solutions are easing customer pain-points by optimising efficiency, productivity and capacity.
Access fresh insights at Asia Fruit Logistica
Asia Fruit Logistica 2024 is a hotspot for discussing the biggest ideas and advances in cold chain and logistics. This year, we showcase how cold chain logistics is evolving by sharing our success stories and learnings from across the globe.
A.P. Moller - Maersk will be present at Asia Fruit Logistica, 4-6 September in the AsiaWorld-Expo, Hong Kong. Hall No.: 3C, Booth: 3L40.
For more information: 
Mikkel Linnet
A.P. Moller - Maersk
Tel.: +45 24821196
Email: [email protected]