Fruit Growers Tasmania, along with a group of Tasmanian cherry growers, are taking off to
Asia Fruit Logistica 2024 in Hong Kong next week from 4 - 6 September. Fruit Growers Tasmania has attended the show since the event started in 2007.
Peter Cornish, CEO of Fruit Growers Tasmania said, "It's an important event as it brings together buyers and fresh fruit and vegetable producers from all over the world. It's the place to be to develop new business and make valuable new contacts. It all happens at Asia Fruit Logistica, trade relationships are built, competitors are eyeballed, and new customers are identified."
Representatives from Fruit Growers Tasmania will be joined by exporting cherry growers
from Australia Aulong Auniu Wang Group (trading as Tamar Valley Fruits), Platinum Ridge
Tasmania, Somercotes Cherries and Spreyton Fresh. Plus, Reid Fruits and Hansen Orchards
will both be there in their own right.
Cornish added, "It's an important opportunity for Tasmanian exporters to touch base with their existing buyers and develop new relationships, particularly as our industry expands."
At this year's exhibition, Fruit Growers Tasmania's stand will be located within the
Australian pavilion at 3S20.
"We will presenting a new video, funded by the Tasmanian government, which showcases Tasmania's premium fresh cherry product," Peter said. "The video was shot last season and is truly authentic, starring our local cherry growers, their families, orchards and of course the true hero of our story - Tasmanian grown cherries."
View the video on the cherry page of the Tasmanian Grown website.
Tasmania exported about 2,100 tonnes of cherries to Asia last season. Cornish said, "We are a small but significant player in Asian markets, we believe the quality of our cherries are the
best in the world. Our cherries are large, dark and firm and most importantly full of flavour,
which is of great appeal, especially as a gift during Lunar New Year celebrations."
Tasmania's temperate climate, clean water and long growing season greatly assist in
creating the world's best cherries. Importantly, in Tasmania our growers only pick the fruit
when it is ready to eat, before it is airfreighted directly into the Asian market arriving within
48 - 72 hours of packing.
For more information:
Peter Cornish
Fruit Growers Tasmania
Tel: +61 0429 588 481
[email protected]
www.fruitgrowerstas.org.au