For 40 years, Itaueira has stood out in the Brazilian market as a company in the production of melons. After 7 years without exporting, but growing with a focus on the domestic market, the company is taking a big step forward by summarizing its journey in the global market, focusing on the markets of Europe, the United Kingdom, Canada, and the Middle East.
For the 2025-2026 season, in addition to the yellow melon, other varieties will be exported in the testing phase, with an emphasis on the seedless mini watermelon. This expansion strategy is thanks to the significant increase in export volume, with the reactivation of its farm in Morada Nova - CE. The company expanded its operations by 20%, now having a total of 3,000 hectares of production. With the new farm, it will also be possible to better serve the Brazilian market.
"Expanding into international markets is a natural step for our company after the excellent results achieved in Brazil. With the expansion of our production capacity and the improvement of our processes, we are confident that we can also offer superior quality products to international consumers," said Aryan Schut, International Sales Manager at Itaueira.
Itaueira will be participating in Fruit Logistica Berlin in Hall 23, Booths B01 and B21.
For more information:
Itaueira
Tel: +55 11 9 9678 3332
Commercial contact
export@itaueira.com
www.itaueira.com