In recent years, avocado has established itself as one of Peru's agro-export pillars. Its export volumes have maintained constant growth and it's been able to overcome recent major challenges, such as the pandemic and adverse weather effects that made production fall.
2024 wasn't easy, but its final balance was positive. Despite lower production, the increase in the international price and the efficient placement of the available volume allowed the export value to grow significantly, even in an unfavorable scenario. In 2024, Peru exported 623,662 tons of avocado for approximately $1.385 billion. This represents a 6% drop in volume, but a 27% increase in value. More than 93% of the avocadoes were shipped fresh, 6% frozen, and 1% in other presentations.
The drop in production was due to the impact of high temperatures at the beginning of last year and the decision of many producers to let the plants rest to improve production in 2025. As a result, prices increased by almost 35%, reaching an average of $ 2.22/kg. This increase was not only due to the lower supply but also to the exporters' market diversification and better planning in the placement of the fruit in terms of timing and customers.
Expectations are very positive a few days before the new season, which runs from February to September. Now that the plants are rested, producers expect production to increase by more than 23% if the conditions are right. However, they need to ensure the product is placed well to avoid a drop in prices, especially in the face of growing competition.
Mexico continues to expand its production, and Colombia has become a revelation in the market. FreshFruit estimates that the value of exports could increase by 12-15%. However, other factors such as the possible tariffs that the US may impose on Mexico could also play a role.
Europe remains the main destination for Peruvian avocados. In 2024, about 403,000 tons were shipped to this destination for $913 million, representing a growth in value of more than 38%.
This year, the outlook could become more complicated, especially regarding prices, due to Colombia's accelerated growth in most markets. Strong pressure from Mexico in the United States has led Colombia to bet on the same key European markets as Peru, with growth of close to 17% in 2024.
Peruvian exports to the United States in 2024 decreased by almost 15% in volume but increased by 16% in value. The US market moves to the rhythm of Mexican avocados. Peruvian production has only managed to position itself when the Mexican season is over. In 2025, the possible imposition of tariffs on Mexico could represent an opportunity for Peruvian avocado.
Source: freshfruit.pe