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Evolution of blueberry cultivation and varieties in Peru

The number of areas certified for blueberries for export in Peru has increased remarkably, consolidating the Peruvian blueberry's position in the global market. According to Senasa, Peru went from having 1,932 hectares in the 2016-2017 season to 4,646 hectares in 2017-2018, i.e., 2,714 hectares more. This growth continued in the following seasons, reaching 8,049 hectares in 2018-2019 and 10,714 in the 2019-2020 season.

In the 2020-2021 season, the country had 13,936 hectares, and in the 2021-2022 season, 16,793 hectares. In the 2022-2023 season, Peru had 18,660 certified hectares. In the 2023-2024 season, however, the area decreased to 18,354 hectares. In the 2024-2025 season, it grew again (+2,136 hectares) and stood at 20,490 hectares.

The Biloxi variety dominated the Peruvian market in 2016-2017 with a 58% share and peaked in 2017-2018 with a 66% share. Its share decreased to 61% in 2018-2019 and to 50% in 2019-2020. In the 2020-2021 season, its share fell to 38%, while the Ventura variety gained prominence with a 34% share.

In the 2022-2023 season, the distribution of varieties was Ventura 30%, Biloxi 27%, Dew 7%, and other varieties 36%. The "other varieties" category became the main category in 2023-2024 with 42%, leaving Ventura with 28% and Biloxi with 20%. Sekoya Pop emerged with a 10% share.

In 2024-2025, the "other varieties" category achieved a 44% share, Ventura decreased to 26%, Biloxi to 16%, and Sekoya Pop advanced to 14%. Peru's blueberry sector is dynamic, with rapid changes in the prominence of the varieties.

Source: agraria.pe