An innovative project to export Greek kakis to the Swiss market has been launched recently.
The company ANYFION, from Argolida, has been cooperating since 2013 with the Swiss Gebana and exports Greek organic fruits, mainly to Switzerland, but also to Germany. The products are sold to consumers via the internet.
Although Spain is still the largest kaki supplier in Europe, there are a few producers in northern Greece who sell their produce in the domestic market. Now a company from the Peloponnese has managed to make a test export to Switzerland.
As Mr. Georgios Stergiou, export and sales director of ANYFION, explains to AgroTypos, “we export organic fruits from all over Greece and we cooperate with this specific Swiss company that is devoted to online sales. At this time, we are exporting citrus fruits from Argolida, pomegranates from Ermioni and kiwis from Arta.
The project with the kakis started when a citrus producer from Argolida that we work with decided to plant some acres as a test. We are talking about non-astringent kakis.
On November 16, we made the first test shipment to Switzerland. We sent 260 consumers a 9 kg box. Now we are waiting for feedback. However, considering the data already available, it appears that there is interest from consumers. If all goes well, we will try to get in touch with the kaki producers in the rest of Greece to see if they are interested in some kind of cooperation."
Regarding the exports of other products, Mr. Stergiou says that "looking at the data for 2020 and comparing it to the corresponding week of 2019, we see that orders have increased by 53%. Of course, the flow of exports has been affected by the quarantines that exist in EU countries. A consumer who is locked at home prefers to buy the products online. However, regardless of the pandemic, we must say that consumers in international markets prefer Greek fruits for their good quality, superior to that of the fruits of our Spanish competitors."
Source: agrotypos.gr