Brand new packaging label Elledi Pack was presented for the first time at expoSE in Karlsruhe. Following up on the successful trade show presence, we spoke with Livio Dalvit, the driving force behind the progressive packaging label. After the first successful steps in the fruit and vegetable sector, the packaging retailer now wants to win over retailers and packers throughout Germany and neighboring countries.
The Elledi Pack brand was launched at the beginning of the year: The aim here was to offer not just pizza boxes, but to also service other areas of the food sector, such as the fresh fruit sector, with appropriate eco-packaging, says Dalvit. "We were able to make interesting contacts at the trade fair and, as a result, we decided to have a presence at the Polish fruit trade fair TSW in Warsaw. Within the German borders, we are present not only in Bavaria and Frankfurt, but in Hanover and Hamburg as well."
Livio Dalvit is the owner of the trading agency of the same name based in Ottobrunn. It distributes ecological packaging made in Italy. He can look back on a successful trade fair appearance in Karlsruhe.
Solutions made from solid and corrugated board
For the time being, the Elledi Pack label is mainly used to offer solid and corrugated cardboard trays for soft fruit and asparagus, but the company is also looking at other product categories - pome fruit and kiwis, for example. "Our solid board solutions are primarily suitable for smaller packaging sizes, while corrugated trays are more suitable for larger units of 1000 grams or more, simply because they are more robust. We see a high demand for our solutions, primarily among large-scale producers and packers who deliver their goods directly to retailers," Dalvit stated.
Not only for sustainability reasons, but also from a product marketing point of view, solid and corrugated trays are increasingly coming to the fore. Dalvit says, "At our booth in Karlsruhe, we presented both neutral and printed samples. Almost no one was interested in the unprinted ones, but the printed trays were highly popular with prospective customers, precisely because product packaging also offers added value as a marketing tool."
Difficult procurement situation
According to Dalvit, the ongoing Corona issue also poses major challenges for the packaging industry. "According to our suppliers, we can expect rising costs, longer delivery times and tight supply by the middle of next year. Meanwhile, fresh foods such as fruits and vegetables still need to be packaged, so that's at least one safe prospective."
For more information:
Elledi Pack
Livio Dalvit
Rosenheimer Landstrasse 4
D-85521 Ottobrunn
Tel. +49 89 / 660 59 02 0
Fax. +49 89 / 660 59 02 9
[email protected]
www.elledi-pack.de