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Why oranges are sold in red mesh bags

Why are oranges often packaged in red mesh? The goal is to make the citrus look fresher and more appealing; it's as simple as that.

Some companies have the freedom to embellish their products with eye-catching packaging and trending copy, but farmers and distributors don't have that same advantage when it comes to produce. As it turns out, the color of the packaging is quite intentional. It's an illusion, designed to trick the eye. The red tint of the mesh makes orange appear more dynamic, causing the oranges to pop with pigment.

Source: tastingtable.com

 

Photo source: Dreamstime.com

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