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BayWa Global Produce -

From plant genetics to fresh produce to be showcased in Berlin

BayWa Global Produce together with its international subsidiaries will be presenting its international activities from plant genetics to fresh produce in Berlin. By investing in the operational infrastructure of its entities over the past two years, the sector-specific portfolio manager has successfully increased its sorting, packing, storing, and ripening capacities and has improved process efficiency using state-of-the-art technologies for future-oriented growth.

“Following a challenging year in 2023, Fruit Logistica is a great moment to look ahead and, together with our subsidiaries, pave the way for a successful year in 2024. Although the current political crises and economic environmental factors in various regions of the world continue to influence our business, we look positively into the future as challenges like these will both spur on change and offer new opportunities”, says Benedikt Mangold, CEO at BayWa Global Produce.

Looking at the German apple business BayWa Obst, an improving market environment with promising consumption figures and a weaker market supply at stable prices provide a positive outlook for the rest of marketing season. “In times of sharply rising production and wage costs, increased consumption at good price levels is an important development for both our farmers and for us,” says Mangold.

After the severe weather event a year ago in New Zealand, we see good signs of recovery with a promising crop of Scifresh and Scilate apples, branded as JAZZTM and EnvyTM, growing on the trees. “Our T&G team has done a remarkable job in cleaning-up and re-building our impacted orchards following Cyclone Gabrielle in Hawke’s Bay”, says Gareth Edgecombe, CEO of T&G Global. “As a result of their hard work together with new plantings beginning to bear fruit and great weather over the summer, we look forward to increased export volumes this year - and this will continue to grow year-on-year into the future.”

There are also positive developments in the exotics category. By investing in a new facility in Waddinxveen, TFC Holland has been able to further increase its attractiveness and efficiency, particularly by expanding its ripening capacities.

In late 2023, BayWa Global Produce also intensified its long-standing partnership with the Spanish fruit specialist Nufri. As part of a joint-venture based in Huelva, Spain, BayWa Global produce has taken the next big step towards verticalization and growth of its berry business. Pending approval by the European Commission, the partners will jointly be marketing the first blueberry volumes from their joint farm this spring while testing new varieties from T&G Global’s VentureFruit® business.

The company will have a joint stand in Hall 27 stand C-55.

For more information:
BayWa Global Produce GmbH
Tel.: +49 89 9222-0
Email: [email protected]

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