Organic Produce Summit announces a new session dedicated to the rise of organic snack items. "Biting Into Organic Fresh Snacking Opportunities" will explore how to expand business through produce snacking options.
Left to right: Faith Garrard, David Bright
Organic producers will share insights on growth opportunities and challenges during the panel, including topics on identifying successful items, size, and portion control, promotional strategies, pricing challenges and consumer taste preferences.
Sponsored by Domex Superfresh Growers, Faith Garrard, executive director of fresh at Raley's will moderate the session alongside panelists David Bright, VP of marketing at Grimmway Farms, Angela Hernandez, director of marketing at Trinity Fruit Company, and David Baxter, director of marketing & business development at Bard Valley Date Growers.
Left to right: Angela Hernandez, David Baxter
Held July 10-11 in Monterey, California, OPS includes a selection of field tours for qualified retailers and buyers, an opening night reception, and a sold-out trade show floor featuring over 175 producers and processors of organic fresh produce.
New events to this year's OPS schedule include morning yoga and a new community service initiative, Seed to Service, where attendees are invited to help pack 1,000 bags of fresh produce that will be delivered to families in Monterey County. The full agenda of events can be found here.
Registration to attend OPS 2024 is available here.
For more information:
Organic Produce Summit
[email protected]
www.organicproducesummit.com