The avocado is to be the star product at the 16th Fruit Attraction organised by IFEMA MADRID and FEPEX, taking place from 8 to 10 October at the Madrid trade fair centre. The fair will focusing several initiatives around this superfood, whose success has grown notably in recent years, both in terms of cultivation and exports.
The Avocado Congress will be held the day before the start of the event, on Monday 7 October, which will help to continue to position the avocado at an international level. During Fruit Attraction, this product will play a leading role in different activities such as showcooking sessions and other demonstrations presented by Daniel del Toro, among other top chefs.
In recent years, avocado cultivation in Spain has seen notable success, moving from the traditional growing areas (the Canary Islands, Costa Tropical and Axarquía, both in Malaga) to other areas of the country in the provinces of Cadiz, Huelva, Alicante, Valencia and Castellón. In addition, cultivation experiments are being carried out in regions such as Galicia, Asturias and Cantabria.
Andalusia is the Spanish region that accounts for most of the national avocado production, around 75%, with Malaga and Granada being the provinces where the crop has traditionally been grown. However, it is currently expanding to provinces such as Cadiz, Huelva and Seville.
Spanish avocado exports are mainly destined for the EU. In 2023, 122,784 tonnes of product were sold to EU countries, including France and the Netherlands, which account for more than 50% of these exports. Overall, in economic terms, the value of the total exported production is quantified at around 400 million euros.
Mexico is the world's largest producer and consumer of avocados, accounting for around 30% of world production. Much of it is destined for the US market. USA. Countries such as Peru and Chile also export a large proportion of their production, with European markets in general, and Spain in particular, being an important destination for their exports.
Peru is the world's leading exporter of avocados to Spain. In 2023, a total of 133,011 tonnes of Peruvian avocado were imported. More than 50% of the avocados imported by Spain (242,060 tonnes) originates from Peru.
Fruit Attraction, organised by IFEMA MADRID and FEPEX, is holding its 16th edition from 8 to 10 October and is expecting participation of more than 2,000 companies from 55 countries, which will be presenting 70,000 m2 of fruit and vegetable produce. The event expects to attract more than 100,000 professionals who will be visiting from 145 countries.
For more information: 
Fruit Attraction,
the International Fair of the fruit and vegetable sector
Avda. del Partenón, 5
28042 Madrid, España / Spain
www.ifema.es