The United Nations Food and Agriculture Organization (FAO) reported a 2.7 percent increase in Philippine pineapple exports last year, positioning the country as the second leading exporter globally in 2023. The FAO's tropical fruits market review highlighted that the Philippines exported 600,000 metric tons (MT) of pineapples, up from 580,000 MT in 2022. China emerged as the primary market, absorbing 43 percent of the exports, a 3-percent increase from the previous year. The FAO attributed this growth to "higher Chinese demand for premium quality pineapples."
The MD2 pineapple variety, known for its long shelf life, year-round production capability, and favourable price-to-quality ratio, was identified as a key driver behind the robust demand and export figures. This variety is predominantly cultivated in the Philippines. Japan and the Republic of Korea were also significant markets, with respective shares of 30 percent and 14 percent. Exports to these countries grew by 6 to 8 percent in 2023. Furthermore, the FAO noted a 3.8 percent increase in the average export unit value to $593 per MT.
The report also mentioned the evolving consumer preferences towards premium pineapples, with the Philippine MD2 variety gaining particular prominence. In addition, the Department of Agriculture revealed that the country's tropical fruit exports were valued at P5.16 billion last year, highlighting the export growth of major fruits including mangoes, avocados, and durians alongside pineapples.
Source: manilatimes.net