Australia's avocado trade association, Avocados Australia, and the China Chamber of Commerce of Import & Export of Foodstuffs, Native Produce & Animal By-Products have inked a memorandum of understanding at the China International Import Expo in Shanghai. This agreement marks a step towards Australian avocados gaining entry into the Chinese market, with both parties aiming to deepen cooperation and technological exchange.
Matthew Kleyn, chair of Avocados Australia, expressed anticipation for a more comprehensive agreement following the potential market access for Australian apples in China. He highlighted the engagement with importers at the expo as a crucial component of their strategy. The expo has seen a significant Australian presence, with over 250 booths showcasing products including wine, lobster, and avocados, underlining the event's role in facilitating access to China's extensive market.
Yu Lu, vice president of China's trade body, emphasized the desire for increased cooperation and technological exchange within the planting industry, leveraging China's vast market. China stands as Australia's largest trading partner, with two-way trade growing by 9.3% in 2023, amounting to A$327.2 billion (US$216.5 billion).
Efforts by Avocados Australia to penetrate the Chinese market date back to 2013, targeting the health-conscious middle class. Recent dialogues with Yunnan's agriculture representatives have focused on planting technology cooperation and trade collaboration. Li Yan from Yunnan's agriculture and village body highlighted the potential for mutual benefits and modernization of farming practices through these exchanges.
Avocados Australia's recognition at the Asia Fruit Awards as Marketer of the Year underscores its commitment to securing market access in China. John Tyas, CEO of Avocados Australia, stated that gaining access would enable market growth in China similar to other countries. Avocado imports into China have surged from negligible amounts a decade ago to 66,000 tons in 2023, with South Africa recently joining other countries in exporting avocados to China.
Source: myNEWS