Naturipe Farms announced that it has promotable volumes of blackberries from the Southeast, led by Georgia-grown fruit and featuring the company's proprietary variety, Southern Grace. With Mexico's crop winding down and domestic production ramping up, this year's blackberry season is off to a strong start.
"Our Southern Grace variety delivers flavor and consistently high quality, and we're excited to bring this delightful berry to our retail partners at just the right time," said Fernando Aguiar, director of business development at Naturipe Farms. "It's a unique opportunity to promote a regionally grown blackberry that really stands out on the shelf — and in the clamshell."
© Naturipe Farms
The company's domestic blackberry peak is expected to run through most of June, with promotable volumes available in both 6 oz and 12 oz clamshells. Retailers can capitalize on consumer demand for local and regionally sourced foods by highlighting the Georgia origins of the blackberries and driving purchases during a key window for berry sales.
Naturipe raspberries are also headed into a peak in June, with crops that have strong quality and promotable volumes. All of the company's raspberries are 100 percent proprietary varieties, and are specially bred for flavor and appearance – they last longer on the shelves and taste sweeter than others on the market. They are available in the same 6 oz and 12 oz. pack sizes.
© Naturipe Farms
"June is a great time to run a dual blackberry and raspberry promotion," Aguiar added. "It's a one-two punch of flavor, quality, and value."
For more information:
Naturipe Farms
Tel: +1 (239) 591-1664
[email protected]
https://www.naturipefarms.com/
