Bloom Fresh™ conducted its first-ever table grape Open Day in China in early June. Over 80 guests attended the event which was held in Yunnan province and showcased the significance of the Chinese market for Bloom Fresh.
Attendees were treated to eight unique and tasty varieties of the company's table grapes, including five to test: Sweet Bond™, Candy Dreams™, Sweet Nectar™, Candy Snaps™, and Sweet Magic™. The day's program included tours of the vineyards followed by lectures and tastings of the company's varieties.
China represents a major market for Bloom, as the country is recognized as the world's leading producer of grapes.
"It was an exciting moment to witness the imported varieties that are grown well or even better in the soil of our motherland. Very encouraging," said Mandy Chan, co-owner of P&C International Trading Ltd.
China represents a major market for Bloom Fresh, as the country is recognized as the world's leading producer of grapes with an estimated output of 12.6 million metric tons, according to a recent report by the U.S. Department of Agriculture's Foreign Agricultural Service. Nearly 84 percent of the grapes grown in China are table grapes. The country's vast land mass, temperate climate in many regions, and soil quality have made it ideal for licensed growers to harvest many of the company's portfolio of table grapes.
Attendees were treated to eight unique varieties of the company's table grapes.
"We saw great opportunities of the varieties. We trust we're opening a new track for the industry," said Michell Yip from Rui Ocean.
"Our first Open Day in China was a groundbreaking success, marking a significant milestone as the first of its kind in China. We witnessed the enthusiastic interest and positive feedback from growers, especially considering the challenging conditions of growing grapes in Southern Yunnan province," said David Smith, Bloom Fresh's general manager, table grapes & cherries, China, for the China Open Day. "This event paved the way for potential collaborations, with many first-time conversations between growers and main licensees. We are proud of our team in China for their outstanding organization and execution to make this a success."
For more information:
Zhenlin Wu
Bloom Fresh
Tel: +86-136 1195 6090
[email protected]
www.bloomfreshglobal.com