Divine Flavor announces it has made a series of moves to its sales and procurement departments as the company recently hired David Reyes who will be joining the vegetable sales team and business development, and Erendira Lara, who will oversee all procurement in Mexico.
Reyes has been working in the produce industry for the past eight years as a sales executive and leading business development, and his role will be helping expand vegetable programs for Divine Flavor. Reyes' recent work experience includes produce sales management at World Fresh Produce and South Mill Champs. He also spent five years working with the Oppy group.
Lara, who has spent the past 15 years working in produce and currently sits on the board of directors for IFPA Mexico, joins the team to spearhead procurement and she will assist the company to help promote better planning and consistent production within Divine Flavor's supply chain. Lara previously worked with NatureSweet for the past five years where she managed grower relations and securing vegetable programs for the company.
L-R: David Reyes, Erendira Lara
"We're very excited about the latest additions of Erendira and David joining our team, and both will play a pivotal role in helping elevate our sales programs to the next level," says Carlos Bon of Divine Flavor. "Erendira has extensive experience within the industry, especially in grower relations in Mexico. We're proud to have her be the face of our company with our growers as she works closely to promote better planning, teamwork, and enforcing our six-pillar requirements to propel a more consistent supply of high-quality produce for our customers. David brings a lot of energy and new perspectives which are highly valued at our company. From our initial conversations, our team has felt that David is the perfect fit for us as his demeanor and honesty mirror the values we want to have towards our customers and growers."
L-R: Elizabeth Smart, Clarisa Batiz
Elizabeth Smart has rejoined the Divine Flavor sales team after a brief departure from the produce industry, and 15-year company veteran, Clarisa Batiz, has been promoted to vegetable category manager.
"With the additions of David and Erendira, Elizabeth Smart rejoining the team, and Clarisa Batiz being promoted into her new role, there's a lot to be excited about moving forward," says Bon. "Both Clarisa and Elizabeth have been like family to the company. We are very proud of Clarisa's accomplishments, and we know her experience and abilities will help guide our veg categories in the right direction. Elizabeth, our 'prodigal daughter', is an exceptional sales executive, but an even better person, and although we spent the last few months apart, we realized that she and Divine Flavor were meant to be together. We are very excited to have her back."
For more information:
Michael DuPuis
Divine Flavor
Tel: +1 (520) 281-8328
[email protected]
http://www.divineflavor.com/