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Fair trade USA welcomes new chief growth officer

Fair Trade USA™ has recently augmented its leadership cadre by appointing Dana Dufresne as the Chief Growth Officer. Dufresne, a seasoned professional in the Consumer Packaged Goods (CPG) industry, brings over two decades of sales leadership experience across diverse segments such as dairy, beverage, confectionery, and produce. Her career includes strategic roles at notable companies including Keurig Dr Pepper, Marich Confections, and Land O' Lakes, Inc., alongside her involvement with Vertage Foods and Bird Rock Imports, focusing on innovative and sustainable product ranges.

"Welcoming Dana to the team has been an honor," expressed Felipe Arango, interim-CEO of Fair Trade USA. He highlighted Dufresne's vast skill set and strategic vision as key to scaling the organization's impact and fostering new partnerships. Dufresne herself is enthusiastic about her role, aiming to leverage her experience to bolster Fair Trade USA's mission and expand its global influence and partnerships, particularly in supporting farmers and producers worldwide.

Source: Fair Trade USA

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