Honeybear Brands announced that a limited amount of its newest released proprietary variety – Honeymoon™ – are now on produce shelves. This firm, clean, yellow variety offers retailers a refreshing color punch in the produce aisle.
Photo: Cub Grocery (Shorewood location)
At a time when consumers are seeking healthy eating options, this butter yellow gem offers a color pop in aisles that retailers desire.
"Honeymoon is a late season variety from Washington with excellent pressures which stores and travels really well. We have been working for over a decade to develop the right apple cross that could meet both retailer desires and consumers' high expectations of exceptional apple eating experience," said Don Roper, vice president sales and marketing, Honeybear Brands. "Honeymoon has the perfect firm texture combined with a sweet, mellow, tropical flavor profile."
Photo: Central Markets
The Honeymoon apple is an open-pollinated Honeycrisp cross and is the latest commercial release from Honeybear's Apple Varietal Development™ program.
For more information:
Don Roper
Honeybear Brands
[email protected]
www.honeybearbrands.com