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Vietnam's cherry prices surge 35%, reaching nearly $80 per kilogram amid high demand

In Vietnam, cherry prices have surged, with imports from New Zealand and Australia reaching nearly $79.70 per kilogram, marking a 35% increase from the previous year. Despite the price hike, demand remains strong, particularly for premium varieties.

In Ho Chi Minh City's District 3, New Zealand cherries sized 32-34 mm are priced at nearly $79.70 per kilogram, while smaller sizes range from $35.80 to $39.80 per kilogram. Australian cherries, similarly priced, have been sold out since January 25. Meanwhile, Chilean cherries, a more affordable option at $8.00 to $10.00 per kilogram, are being ordered in bulk.

A shop owner in Go Vap District reported that premium cherries sold out days ago, with prices rising 20-35% compared to last year. "Cherries are a popular gift, especially premium varieties. Many customers pre-ordered weeks in advance," the shop owner stated. On online platforms, many shops have announced sold-out stocks, with some customers experiencing delays in receiving their orders.

Hanh, a trader specializing in Australian imports, noted that January 26 was the last day for air-shipped cherry orders. "The key to cherries is freshness. I've sourced the newest stock for my customers, but prices are higher," she said. A 2-kg box of cherries sized 30-32 mm costs around $59.80 to $63.80.

Supermarkets have imported hundreds of tons of Chilean cherries to meet the seasonal shopping demand, with consumption reaching up to 80%. The market features cherries from Canada, Chile, Australia, and New Zealand, including organic varieties.

Cherry prices have increased due to reduced supply and rising demand. Australian cherries have sold out quickly as production declined. U.S. cherries, which typically compete with Australian and New Zealand varieties, have been out of season since late last year.

Source: Retail News Asia

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