Partnerships key in National Pear Month celebration
This year, USA Pears has partnered with other delicious foods to celebrate the many uses for pears and grow our network of pear enthusiasts. “Most consumers prefer to eat their pears fresh and whole, which is great,” says Kathy Stephenson, director of marketing and communications for USA Pears. “But pears are so versatile. They’re excellent roasted with a little olive oil, compliment rich meats and cheeses and blend into hearty soups. So we invited some friends to showcase all the different ways they enjoy pears during National Pear Month.”
Throughout the month of December, partners will share recipes from USAPears.org on their Facebook, Twitter, Instagram and Pinterest social media sites. USA Pears will share pear recipes from their partner sites on the same channels. “Hopefully, we inspire consumers and encourage them to try their own pairings,” says Stephenson.
Pear Up for National Pear Month partners include: Tajin, Tillamook Dairy, Oregon Food Bank, JEM Nut Butters, Pacific Northwest Canned Pears, Cabot Creamery Cooperative, The National Honey Board, Chateau Ste. Michelle Wine Estates, US Cranberries, The National Peanut Board, Harry & David, US Apple Association, Litehouse, Clear Creek Distillery, Produce for Better Health and more.
Kathy Stephenson
Pear Bureau Northwest
Tel: 503 652 9720
Fax: 503 652 9721
[email protected]
www.usapears.com