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China: "Hainan mango supply is stable"

"The Hainan mango supply season began over a month ago and should last until June. The overall production volume of Hainan mangoes is smaller this year than it was last year as a result of weather conditions and increased production last year. Overall market conditions remain stable this production season." This is according to Yu Yanhuang of Sanya Fresh Fruit Jiayuan Agriculture Co., Ltd.

Hainan mangoes

Hainan mangoes

"The mango trees blossomed in regular order as a result of stable weather conditions. The flowers opened one after the other from the beginning of September until the end of the year. This means that the supply of mangoes will not be as concentrated as last year, but more evenly spread. At the same time, the number of flowers was smaller than last year, also due to weather conditions, and the supply volume will therefore be slightly smaller this year."

Hainan mangoes

Hainan mango plantation

"The Hainan mango industry is quite mature after years of standardization. The superior position of Hainan mangoes in the Chinese market is clear. This is mainly expressed in several ways: first, the product quality and flavor of Hainan mangoes benefit from the unique and superior geography and the characteristic climate of Hainan mango production areas, which are mainly located in south Hainan. The quality and flavor of Southeast Asian mangoes does not compare. Second, Hainan mango supply benefits from great product variety and staggered harvest seasons. The mangoes do not enter the market in bulk, but in sequence. The Hainan mango supply season lasts much longer than that of other domestic mangoes."

Hainan mangoes

"We expect the majority of Hainan mangoes to begin entering the market before May 1st. We estimate that the overall market conditions will remain stable and similar to last year, in particular the price of top-quality mangoes. The main reason for this prediction is that Chinese consumers start to pay more attention to product quality and flavor as their disposable income increases. Excellent quality at an excellent price is a key combination in winning a greater market share. The price difference between top-quality and medium fruit will become more obvious in the future. Under these conditions, it is important for mango farmers to pay attention to product quality management, to protect productive trees, and produce top-quality mangoes."

Hainan mangoes

"We own 26.7 hectares of mango plantation in Hainan. Our product varieties include Jin Huang, Gui Fei, and Tai Nong. All the mangoes we produce are sold under our own registered brand 'Yu Jia'. We sell our mangoes through traditional marketing channels (around 80%-90%) and through e-commerce platforms (around 10%-20%) throughout China."

Contact person: Yu Yanhuang

Company name: Sanya Fresh Fruit Jiayuan Agriculture Co., Ltd. 

Telephone number: +86 138 7686 5053 

E-mail address: [email protected] 

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