This fall, POM Wonderful is proud to celebrate its 20th anniversary. November marks the start of California pomegranate season and National Pomegranate Month. Pomegranates are a beloved fruit of the fall and winter months. For POM Wonderful, what serendipitously started as 100 acres of pomegranate trees found in the back of a pistachio orchard has turned into a $200+ million business, now with more than 9,000 acres of pomegranate trees.
POM Wonderful began as 100 acres of pomegranate trees found in the back of a pistachio orchard.
“When we created POM Wonderful, it’s hard to believe but pomegranates were essentially unknown in the U.S.,” said Lynda Resnick, co-founder of POM Wonderful and co-owner of The Wonderful Company. “Twenty years later, the world knows how important this amazing, historic, romantic fruit can be to a healthy diet. We take enormous pride in the part our juice has played in that evolution. We have been uncompromising in leveraging the pureness of the pomegranate, bottling 100 percent pomegranate juice with no added sugar or preservatives. In this milestone year, I am excited to celebrate everything that’s been achieved.”
Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel, geographer, historian and professor at UCLA has called Resnick a singularity in history. He points to her as an example of a business leader who changed the course of history by creating an entirely new industry and category – introducing pomegranates and pomegranate juice to America 20 years ago.
November marks the start of California pomegranate season and National Pomegranate Month.
The full POM Wonderful product line-up includes POM Wonderful 100% Pomegranate Juice, Blueberry Juice and Cherry Juice, Wonderful variety of pomegranates, POM Wonderful Pomegranate Fresh Arils and five flavors of POM Antioxidant Super Tea flavors.
For more information:
Katya Hutnik
POM Wonderful
Tel: +1 (424) 325-8391
[email protected]
https://www.wonderful.com/