Dole Food Company is introducing a new juicier, more aromatic and golden pineapple in response to consumer demand for a sweeter pineapple-eating experience
The new fruit will be available in limited quantities based on seasonality and availability.
The new DOLE® Golden Selection® Pineapple arrives at select supermarkets in the U.S. and Canada in mid-April. Sustainably grown exclusively in Costa Rica, the new fruit has been cultivated to taste sweeter, and offer a more vibrant tropical flavor that balances the pineapple’s customary sweet and tart sensations while elevating the indulgent taste experience.
Less than six percent of all the company's pineapples possess the taste and appearance qualifications necessary to be tagged a DOLE Golden Selection Pineapple. The new fruit will be available in limited quantities based on seasonality and availability.
Less than six percent of all DOLE Pineapples possess the taste and appearance qualifications necessary to be tagged a DOLE Golden Selection Pineapple.
“In the 122 years that Dole has been cultivating pineapples in Hawaii, Central and South America and throughout the tropics, we’ve learned what it takes to grow this fruit,” said director of corporate communications William Goldfield. “While all Dole pineapples are tender, sweet and packed with nutrients, healthy enzymes and Vitamins B6 and C, these new Golden Selection Pineapples glow and taste just a little brighter.”
For more information:
Bob Ochsner
Dole
[email protected]
https://www.dole.com/en/golden-selection