Brazil, despite its vast agricultural production, exports a relatively small fraction of its fruit output, grossing USD 1.256 billion in 2023. This figure represents about 2.7% of the country's fruit production, indicating significant room for growth in the export sector. Sueme Mori, from CNA, highlighted the disparity between the country's agricultural capabilities and its actual fruit exports. A recent visit to the São Francisco Valley, a major fruit-growing area in Brazil's semi-arid region, showcased the region's production of mangoes, grapes, and other fruits, underlining the potential for increased exports.
In terms of market reach, the Middle East emerged as a notable importer of Brazilian fruits, with the United Arab Emirates leading with imports worth USD 12.8 million. Other countries including Saudi Arabia, Israel, and Kuwait also contributed to the total import figure of USD 19.7 million. The export list featured a variety of fruits, with apples, melons, and mangoes among the top items.
However, expanding Brazil's fruit exports faces challenges such as competition from closer countries like the Ivory Coast and logistical hurdles that affect shipment quality and costs. Mori also mentioned the need for negotiating phytosanitary protocols to facilitate market access. Addressing these issues is crucial for Brazil to leverage its agricultural production more effectively in the global market.
Source: datamarnews.com