Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

You are using software which is blocking our advertisements (adblocker).

As we provide the news for free, we are relying on revenues from our banners. So please disable your adblocker and reload the page to continue using this site.
Thanks!

Click here for a guide on disabling your adblocker.

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

New packaging introduced on specialty citrus

Sunkist is proud to be one of the longest-standing agricultural co-ops in the U.S. It all started back in 1893 with the Southern California Fruit Exchange, which united local growers to sell and market their oranges that were eventually branded as "Sunkist." In 1952, the organization officially became Sunkist Growers. Since those early days, the brand has continued to grow and has been synonymous with high-quality citrus from California and Arizona.

Sunkist strives to be a one-stop shop, providing a consistent supply of in-season organic citrus throughout the year including oranges, lemons, grapefruit, and mandarins. It has also been actively adding new organic growers to its Sunkist family.

Sunkist strives to be a one-stop shop, providing a consistent supply of in-season organic citrus throughout the year, including lemons.

According to a recent survey of organic shoppers, nearly one-third of these consumers place a higher priority on organic fruit compared to other organic products and express a strong interest in learning about organic farming practices. Similar to citrus enthusiasts, they also appreciate well-executed in-store promotions and displays.

For over 20 years, Sunkist has provided USDA-certified organic citrus, offering marketing tools and shopper-marketing programs. With one in four consumers always choosing organic when available, interest in food origin and traceability remains high.

Equipped with relevant data and unique category insights, the company's sales team collaborates with customers to deliver tailored marketing support. It offers a range of bulk and bag items across all organic citrus varieties, including organic display masters, full cartons, and multiple bag styles and sizes. In response to the increasing demand from both customers and consumers, it is also introducing new giro packaging for Organic Cara Cara, Blood, and Valencia oranges this season.

The company offers a range of bulk and bag items across all organic citrus varieties, including multiple bag styles and sizes.

Along with its commitment to its organic program, the company is also committed to sustainable packaging. Its cartons carry the SFI® certification that ensures the paper used in its packaging products is sourced from forests that are managed to protect water quality, biodiversity, wildlife habitat, and at-risk species.

Organic Produce Summit
This week, the company is also participating in the Organic Produce Summit (OPS) 2024. This tradeshow allows the company to connect with industry professionals, showcase its Organic Valencia oranges, lemons, and Star Ruby grapefruit, and discuss the latest trends. Visit Sunkist at booth #216 to learn more about its organic offerings.

For more information:
Courtney Bourdas Henn
Sunkist Growers
[email protected]
www.sunkistgrowers.com

Publication date: