Green Fruits and Coalmar, both cooperative members of the Anecoop Group, have signed a collaboration agreement with the aim of boosting their competitiveness and promoting their products.
Green Fruits, based in the municipality of Oliva, will manage Coalmar's citrus fruits; about 5 million kilos. With this, Green Fruits' citrus volume for the coming season is expected to reach 120 million kilos.
For its part, Coalmar, which has its facilities in Llombai, will continue to specialize in kaki and stone fruit, which account for 72% and 6% of its production, respectively.
On the left, Salvador Cardete, President of Coalmar, and on the right, Josep Vicent Salort, President of Green Fruits.
Regarding this agreement, the President of Green Fruits, Josep Vicent Salort, says: "In the six years of Green Fruits' activity, it has been shown that collaboration between cooperatives in the agricultural sector, whatever the formula, leads to significant growth and greater efficiency in the management and marketing of our products in all markets."
The President of Coalmar, Salvador Cardete, expressed his satisfaction after the signing. "This collaboration agreement is strengthening us in an increasingly competitive global market, guiding us to a more efficient approach in the management of our crops and facilities. Both entities, Green Fruits and Coalmar, were born from integration and merger projects between cooperatives, so we already know the advantages that such an initiative entails."
Green Fruits, Anecoop's main citrus fruit partner, was created in April 2018. It was the result of the merger of three fruit and vegetable companies: Cooperativa Citrícola de La Safor, from Gandía; S.A.T. Novacitrus, from Oliva, and the Alicante-based Cooperativa Agrícola de Pego, which decided to join forces to optimize their management and growth. In 2021, Copal, based in Algemesí, joined, too, and in October 2022, the entity approved the incorporation of Alzicoop. In June 2023, the cooperative continued its development process with a collaboration agreement with Soex2.
Coalmar is the result of the merger of the cooperatives Agrícola del Marquesado, from Llombai, and San Salvador, from Alfarp, both also members of Anecoop, which launched this project during the 2022/2023 financial year.
For more information:
Anecoop
www.anecoop.com