Food Freshly concludes the highly successful Fruit Attraction 2024, which has become one of the largest fruit and vegetable trade fairs in Europe in just a few years. The fair has seen a massive growth, spanning more than 10 halls and utilising the entire IFEMA exhibition complex in Madrid - a significant expansion compared to 2014 when Food Freshly first attended the fair.
"Our presence at Fruit Attraction has grown with the show itself," said Benjamin Singh, Head of Technical Sales at Food Freshly. "The size of this event reflects the huge potential and innovation in the fresh-cut industry."
At the show, Alejandro Morant, Sales Manager for Spain at Food Freshly, made valuable contacts with new and existing customers, strengthening the company's presence in the Spanish market. The team also discussed exciting new projects with Freshly Cut customers from Spain and Latin America.
Next up, Food Freshly will be attending the IFPA Global Produce & Floral Show from 17-19 October in Atlanta, where Gordon Nobuto from Food Freshly North America will be meeting customers and discussing new markets and opportunities.
"As we continue to grow internationally, Food Freshly remains focused on providing nature-based, high-quality solutions that extend the freshness of convenience fruits and vegetables without compromising flavour or quality," added Alejandro Morant.
For more information:
FOOD Freshly AFC GmbH
Gütersloher Street 54
33649 Bielefeld
Tel: +49 521 96 87 87 0
[email protected]
www.food-freshly.eu