RPE announced the launch of its new comprehensive sweet potato program, tailored to meet growing market demands while maximizing efficiency for retail partners. This program is designed to offer year-round availability and includes a variety of packaging options to cater to diverse consumer needs, including:
- Flexible Giro Bag Options: Available in 3-, 4-, and 5-pound sizes, these bags are designed for convenience and flexibility.
- Micro Single Packs: For single servings, these 8 oz. packs offer a quick and easy option for consumers on the go.
- Steamer Bag: This 1.5 lb. bag is for health-conscious consumers looking for a fast, healthy side dish.
- Bulk Cartons: A 40 lb. option caters to bulk purchasers and institutional buyers.
Sweet Potatoes Your Way™:This 12 oz. micro tray with a Brown Sugar Cinnamon seasoning packet offers a unique value-added product.
This program is designed to offer year-round availability and includes a variety of packaging options to cater to diverse consumer needs.
Sweet Potatoes Your Way ensures a hassle-free cooking experience with its microwave-ready tray and versatile seasoning options. These petite sweet potatoes come with a thin, tender skin that does not require peeling, making them a fit for a variety of cooking methods—whether quickly microwaved, crisply air-fried, or traditionally roasted. The included Brown Sugar Cinnamon seasoning packet adds a classic, savory-sweet flavor that is perfect for the fall season.
"Sweet potatoes have shown consistent market growth and profitability, and by introducing Sweet Potatoes Your Way along with our comprehensive suite of traditional offerings, we are meeting consumer demand for both convenience and flexibility," said Rachel Atkinson-Leach, vice president, brand & category excellence at RPE. "This program is designed to optimize shelf space and provide our retail partners with products that meet their customers' needs year-round."
For more information:
Rachel Atkinson-Leach
RPE, LLC
Tel: +1 (800) 678-2789 ext. 602
[email protected]
[email protected]
https://www.rpespud.com/