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FreshTrack partners with BerryQuest International 2025

FreshTrack's cloud-based software is helping the berry industry to farm smarter, via systems that provide real-time insights, end-to-end traceability, and streamlined operations, throughout the supply chain. FreshTrack's solutions are tailored to address the unique challenges faced by berry producers, helping them deliver fresher, high-quality berries to consumers while increasing efficiency and maximizing profitability.

BerryQuest International 2025, the premier event for the Australian and New Zealand berry industry, is a vital platform for fostering innovation, collaboration, and growth within the berry sector. The four-day event will take place in Hobart Tasmania from 24-27 February 2025.

"At FreshTrack Systems, we deeply value the role the berry industry plays in agriculture and our communities. Their commitment to cultivating some of the world's most cherished fruits inspires us to continually innovate and deliver solutions tailored to the industry's unique challenges," said Matteo Peveri, FreshTrack's Chief Information Officer.

"We are thrilled to have FreshTrack Systems on board as a Gold Industry Partner and Trade Show Business Lounge Sponsor for BQI25. "Partnerships like this enable us to showcase the latest advancements and strengthen the future of our sector," said Rachel Mackenzie, Executive Director of Berries Australia.

BQI25 is set to be the standout event for Australian horticulture in 2025! Whether you're a berry grower or work with other horticultural crops, this is the place to be. With an incredible lineup of speakers, engaging sessions, farm tours, a buzzing trade show, and networking opportunities, BQI25 promises something valuable for everyone in the industry.

FreshTrack invites attendees to visit them at BQI25 to explore their advanced software solutions and learn how they can transform operations, from field to store. As an exclusive offer, FreshTrack is encouraging attendees to book a free demo before the event. Those who book a demo will be entered into a draw to win a six-month subscription. This is a practical way to experience the benefits of the product firsthand.

FreshTrack's involvement in BQI25 aligns with its vision for a sustainable future, where technology empowers the berry industry to reduce waste, improve supply chain visibility, and meet evolving consumer demands. FreshTrack aims to support the continued growth and resilience of the berry industry.

For more information:
Rachel Mackenzie
berries Australia
Tel: +61 0408 796 199
Email: r[email protected]
www.berries.net.au

FreshTrack
Tel: +61 1300 083 532
Email: [email protected]
www.freshtrack.com

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