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Goldenberry cultivation in Minas Gerais: a potential yet challenging market

In Minas Gerais, the goldenberry, also known as joá-de-capote or globozinho, is gaining attention among producers for its adaptability to the local climate and high yield potential. This small orange fruit, native to South America and predominantly imported into Brazil, has found a niche in cake decoration due to its distinctive appearance. Denis Araujo Santos, a producer from Sete Lagoas, was drawn to goldenberry after seeing its use in confectionery. His venture into goldenberry cultivation was encouraged by the Minas Gerais Agricultural Research Company (Epamig), highlighting the fruit's preference for sandy-clay soil and the region's climate.

Epamig has been instrumental in supporting goldenberry cultivation through research and providing guidance to small producers. The organization's efforts include a handbook on production techniques and, in some instances, distributing seeds. According to Emerson Gonçalves, an agronomist with Epamig, goldenberry adapts well to various climates, making it suitable for widespread cultivation across Minas Gerais.

However, the market for goldenberry in Brazil presents challenges. The demand from supermarkets for consistent supply and the perception of goldenberry as a gourmet product limit its market potential. Anie Gomez Nagamine, a producer from Dom Viçoso, notes the difficulty in finding a local market, with most of her production going to upscale restaurants in São Paulo. Collaboration through producer associations, like the Maria da Fé Natural Agriculture Producers Association (Apan-Fé), has helped in mitigating some marketing challenges.

Climate change poses an additional challenge, with frost and the need for specific irrigation techniques affecting production. Despite these hurdles, producers like Anie remain committed to improving their cultivation practices, supported by organizations such as Emater-MG. Goldenberry, rich in vitamins A and C, phosphorus, iron, and fiber, represents a promising yet demanding opportunity for Minas Gerais producers.

Source: Abrafrutas

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