Pakistan Horticulture Development and Export Company (PHDEC) is intensifying efforts to enhance citrus exports by training farmers in advanced post-harvest management techniques and improving orchard practices. In a recent webinar, PHDEC brought together citrus growers, researchers, and industry experts to address key challenges, including declining yields, quality issues, and export constraints. The discussion focused on orchard management strategies to boost fruit quality and increase productivity.
Pakistan produces approximately 2.4 million metric tons of citrus annually, with kinnow as the leading variety. However, export volumes have declined from $200 million to $130 million due to insect infestations, disease outbreaks, and limited adoption of good agricultural practices. Climate change has further contributed to orchard deterioration and reduced fruit quality, prompting urgent measures to restore the industry.
As the current harvest season concludes, PHDEC stressed the importance of preparing orchards for the next cycle to achieve better yields. Expert Malik Abdul Rehman from the Citrus Research Institute in Sargodha provided guidance on pruning techniques, pest control, nutrition management, and irrigation strategies. This initiative aligns with PHDEC's broader goal of improving Pakistan's competitiveness in the global citrus market by addressing post-harvest inefficiencies and enhancing export-quality standards.
To further support the industry, the Punjab government has launched a $4,300,800 citrus restoration initiative aimed at establishing certified nurseries, developing new orchards, and enhancing production and exports. A meeting, chaired by Punjab Agriculture and Livestock Minister Syed Ashiq Hussain Kirmani, reviewed strategies to revitalize the citrus sector. Minister Kirmani emphasized the need to increase exports and improve the value chain to meet international standards. Key initiatives include certified citrus plants using modern technologies, technical support for farmers, and citrus zoning to enhance production quality.
Attendees included Parliamentary Secretary for Agriculture Usama Khan Leghari, Deputy Convener of the Citrus Development Task Force Mohsin Shahnawaz Ranjha, Secretary of Agriculture Punjab Iftikhar Ali Sahoo, and Secretary Industries, Commerce & Investment Umar Masood. Minister Kirmani highlighted funds allocated to the Citrus Research Institute in Sargodha for the development of improved seed varieties and farming techniques. A sub-committee, led by Deputy Convener Ranjha, will oversee the restoration program, with proposals to be submitted to the Chief Minister for approval.
Secretary Agriculture Punjab Sahoo emphasized the importance of high-quality, cost-effective citrus plants and effective disease control in orchards. The government is collaborating with private institutions to establish modern orchards and processing units while providing technical support to enhance quality and production. Ranjha noted the decline in exports and underscored the need for technical guidance, the exploration of new varieties, and support for nursery businesses, particularly in Sargodha.
By combining post-harvest training, research-driven agricultural improvements, and government-led restoration programs, Pakistan aims to reclaim its position in the global citrus market and boost the sector's contribution to the national economy.
Source: The News
Source: Business Recorder