The Orri mandarin has won the prestigious Superior Taste Award (ITI Award) for the second consecutive year, reaffirming its status as a premium mandarin for the 2024-2025 season.
In addition to its exceptional taste and texture, Orri distinguishes itself with an exclusive and rigorous management system designed to ensure that growers receive a fair return for their cultivation efforts. This model is founded on strict licensing control, fighting unfair competition from unauthorized growers, and promoting sustainable initiatives alongside healthy lifestyles.
© Orri Running Committee
Ten years after its recognition as a protected plant variety, the Orri mandarin is achieving record prices in the fields. This achievement reflects the industry's recognition of its exceptional quality and the efforts of all stakeholders in the value chain.
Once again, despite intense competition from imports from third countries and the proliferation of other varieties within the same sales window, Orri positions itself as the mandarin that achieves the highest prices in the fields.
Traders and consumers particularly appreciate Orri's natural shelf life and absence of seeds.
"Orri's leadership as the late mandarin with the longest marketing period is confirmed by the fact that since its introduction it's been the mandarin with the latest season-ending, according to information from the Citrus Market and the agricultural price bulletin of the Valencian Regional Ministry of Agriculture," stated Guillermo Soler, manager of Orri.
© Orri Running Committee
The Orri mandarin remains on the market until May or June, outperforming its competitors during the same sales period.
The Orri mandarin is not self-pollinating, meaning its fruits remain seedless if grown separately from other pollinating varieties. Additionally, if it is pollinated by another variety, due to the low fertility of its ovary, it might produce a few seeds.
This contrasts with other recent late mandarins that are self-pollinating and yield fruits with a significant number of seeds, even when grown in isolation.
Orri also stands out for its minimal pollen germination capacity compared to other late varieties that aim to compete in the same commercial window, which exhibit a 30% pollen germination rate that can lead to seed problems in neighboring farms.
For more information:
Orri Running Committee
www.orcspain.es