Malaysia’s Royal Pahang Durian Group (RPDG) has signed four agreements with strategic partners to spearhead the business-to-consumer market of its durian in China. Deputy chairman Datuk Albert Chang Si Fock said RPDG inked an agreement with Chyau Fwu Land Holdings Co Ltd (CFLH) of Parkview Group to forge the way for the parties to establish an operating subsidiary to retail and distribute frozen durians in the highly coveted China market, bringing both parties’ strategic vision of executing a direct B2C-focused business model closer to fruition.
The RPDG also entered into a research collaboration agreement with Universiti Malaya (UM) to increase plant production.
Source: malaymail.com