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GrubMarket acquires Brothers Produce in Texas

GrubMarket, the first-mover in tech-enabled B2B food eCommerce and a pioneer in Enterprise AI solutions for America's food supply chain industry, announced it has completed the acquisition of Houston, Texas-based Brothers Produce. It is one of the most well-known foodservice distributors in Texas and the broader Southwestern U.S.

Brothers Produce operates three distribution centers across Texas that allow it to serve a full line of fresh fruits and vegetables, specialty goods, and processed items to over 6,000 foodservice, education, restaurant, grocery and retail customers across Texas, Louisiana, Oklahoma and Mississippi. The scale and efficiency of Brothers Produce's distribution operation enable it to ship over ten million cases of food every year.

Founded as a small family business in the 1980s by fresh produce veteran Martin Erenwert, Brothers Produce is now a full-service food distribution and wholesale business with warehouse facilities in Houston, Dallas/Fort Worth, and San Antonio, totaling over 250,000 square feet in space and featuring monitored, temperature-controlled cold storage, freezer storage, and dry storage. Brothers Produce also benefits from its robust logistics capabilities, which include an extensive fleet of over 200 vehicles spanning state-of-the-art refrigerated trucks, vans, and trailers designed to preserve product freshness during transit.

Martin Erenwert, CEO of Brothers Produce, comments: "Over 40 years ago, I had a dream to build a reputable produce business founded on the principles of taking exceptional care of the customers and hard-working employees who helped us achieve our success. Today, Brothers Produce is one of the most powerful brands in the fresh produce industry, and we are thrilled to join GrubMarket to take our business to the next level. Mike and his team clearly understand our vision, and GrubMarket is one of the fastest-growing, most recognized food companies in the entire country. Being a part of GrubMarket will allow us to preserve our brand and history while creating a new growth path through vertical integration and technological innovation."

Mike Xu, CEO of GrubMarket, adds: "Brothers Produce has a sterling reputation in the Texas fresh produce ecosystem, and it is simply incredible how the business grew from a single van operation over 40 years ago to a multi-generational family business doing hundreds of millions of dollars in annual sales today. Martin, Brent, and the outstanding team at Brothers Produce have truly built a strong and impactful fresh produce business, we respect their focus on delivering stellar customer service as well as their strong commitment to food safety standards. Brothers Produce is also involved in several local charitable initiatives, which aligns with GrubMarket's commitment to use our success to support environmental and social causes that we care deeply about and promote agricultural sustainability."

As a part of GrubMarket's portfolio, Brothers Produce will utilize GrubMarket's proprietary, AI-powered ERP software, WholesaleWare, a software-as-a-service (SaaS) platform.

For more information:
GrubMarket
Tel: +1 (415) 986-0523
[email protected]

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