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Celebrating 15 years in artisan lettuce

Tanimura & Antle is marking the 15th anniversary of its Artisan® Lettuce. "From the very beginning, our mission has been to bring the best of what agriculture has to offer to customers. Our Artisan Lettuce delivers a product that is superior in flavor and texture and in the advantages it offers in sustainability," said Scott Grabau, president & CEO of Tanimura & Antle.

The Artisan Lettuce journey began 15 years ago, sparked by curiosity about a new lettuce seed available in European markets but not yet introduced in the United States. The company decided to pioneer the concept of mini lettuce heads that would deliver a balance of flavor and crunch. After years of development and trials to master the art of growing these new seed varieties – along with successfully growing red and green varieties side by side - Tanimura & Antle Artisan Lettuce was born.

After years of development and trials to master the art of growing these new seed varieties, Tanimura & Antle Artisan Lettuce was born.

Over the past 15 years, the product has not only expanded its presence in the market but has also undergone significant enhancements to meet the evolving tastes and preferences of consumers.

Retailers and foodservice customers alike have recognized the value the petite lettuce varieties bring to their offerings, with many sharing success stories of how it has become a staple in their produce sections and on their menus. "We've heard countless stories from our customers about how our Artisan Lettuce has elevated their salads and recipes, making it a favorite among their customers," said Brian Antle, executive vice president of sales. "It's incredibly rewarding to see how our commitment to excellence has translated into enhanced shopping experiences and satisfied consumers – all while providing them with healthy food options."

Retailers and foodservice customers have recognized the value the petite lettuce varieties bring to their offerings.

Like the rest of the items in the Tanimura & Antle Artisan family, this item serves as a substitution for spring mix and other bagged salads. Conserving refrigerator space while also offering an extended shelf life, consumers and chefs alike gain greater flexibility and reduce the likelihood of food waste. In today's environmentally conscious landscape, where sustainability is increasingly prioritized, this lettuce allows for an alignment of food choices with sustainability values, addressing concerns about the planet and providing value for their grocery budget.

The item is available in a variety of packs suitable for both retail and foodservice customers, including 6 ct., 9 ct. and 12 ct. cartons for the proprietary Tanimura & Antle Artisan Lettuce Clamshell as well as an 8 lb. foodservice blend carton. For more information, contact a salesperson at Tanimura & Antle.

For more information:
Ashley Kaslin
Tanimura & Antle
Tel.: +1 (831) 214-7453
[email protected]
www.taproduce.com

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