The supply of Maui Gold pineapples out of Hawaii is increasing again. "We are coming out of a period defined by lower than normal volumes of Maui Gold. The weather conditions on Maui seven months ago when the fruit was developing were unusually hot and dry," said Darren Strand, director of agriculture for Maui Gold Pineapple. "This delayed fruit development and general plant health for the last three weeks."
However, he says heading into the Thanksgiving season, its volumes are increasing to normal supply levels with good quality. "Our farm team makes every effort to ensure that our supply during the holiday season is adequate and dependable. We will have more fruit available this year over the holidays than last year," adds Strand.
Unique growing region
In Hawaii, the Maui Gold pineapple–a variety known for its high level of sweetness and lower acidity compared to other pineapples–is only grown on the slopes of Haleakala just below Makawao town. "This location combines fertile soil, warm sunny days, cool nights, and consistent afternoon rains," says Strand, adding that while there may be some seasonal temperature and day-length variations, the growers coordinate planting and harvesting to ensure an even harvest volume weekly.
In fact, organizing a steady supply of the pineapple weekly and ensuring that the proper volume is available–particularly for a high-demand season–is a choreographed dance that is two years in the making. "Because pineapples take 18 months to grow from planting to harvest, operational targets and goals are being met months in advance," says Strand. "The Maui Gold fruit that our customers will enjoy this holiday season was planted in spring two years ago. We are always thinking and planning for the future in our farming operations." Right now, for example, the company is planting and growing its pineapples that will be harvested in the summer of 2026.
Meanwhile looking ahead in the near future, the harvest volumes over the next several weeks look stable.
Fo
r more information:
Darren Strand
Maui Gold Pineapple Company
Tel: +1 (808) 661-8000
[email protected]
https://mauigold.com/